Our goal. Our passion. Our mission.
PowerBar was created by athletes, for athletes; to help athletes reach their goals by providing nutrition tools for optimum athletic performance.
All of our products are backed by decades of leading edge sports nutrition science and innovation and always live up to our highest standards. We aim to meet the nutrition and energy needs of all athletes, from world-class champions and dedicated amateurs, to beginners and those who just want to improve.
We believe that when you push yourself harder, you get stronger. And in order to gain that strength, you need the right energy to push through boundaries, to see what you’re made of. You’re Stronger Than You Think™.
Grounded in years of hydration and sports nutrition research at the Gatorade Sports Science Institute, the Gatorade Endurance line of products help deliver fluids and nutrients endurance athletes need for a training session or racing.
As part of a five-electrolyte blend which includes sodium, potassium, calcium, magnesium and chloride, Gatorade Endurance Formula is a specialized sports drink designed to help maintain hydration during prolonged training and racing when fluid and electrolyte losses can be significant.
It contains nearly twice the sodium (200mg) and more than three times the potassium (90mg) of Gatorade Thirst Quencher to help maintain hydration and proper fluid balance and help replace the critical electrolytes lost in sweat during these occasions.
Gatorade Endurance Formula (Lemon-Lime) is the official on-course sports drink of both the 5430 YOLO Triathlon and TriZona Triathlons.
Quintana Roo invented the triathlon-specific bicycle. The same creative juices that created the innovative fit and features that first made triathletes go faster are flowing again today. In 2009, the goal for Quintana Roo is to completely reinvent the way triathletes can use their bike to gain an advantage. We weren’t looking to shave a second with frame design, but really find a way to cheat the wind all while designing beneath the most refined FIST fit and position parameters. Bikes have evolved a little over the years, but the tri bike has essentially stayed the same. In 2009 Quintana Roo wanted to bring a bike to triathletes that was as groundbreaking as the Superform in 1989.
The result is the most talked about bike in the field – the CD0.1. Named after it’s incredibly low coefficient of drag, this bike is truly groundbreaking just like Ray’s Superform. We don’t believe the wind tunnel is a marketing tool like most companies: this bike was developed in one.
TriSports.com is the online and retail triathlon gear shop, created for triathletes, by triathletes. We carry the highest quality triathlon equipment, triathlon gear, triathlon apparel, triathlon clothing, triathlon bikes, and all of the hard to find necessities that every triathlete needs, including triathlon wetsuits, triathlon bikes, bike travel cases, aero race wheels, hydration systems, aerobars, triathlon-specific clothing, and much, much more. Come on in and check out all of the cool stuff!
Constantly focused on comfort, adjustability and superior quality, Rudy Project sunglasses incorporate advanced materials and design elements to ensure you’re absolutely comfortable on and off the field of play!
Our Italian craftsmen have created the finest sunglasses and Rx eyewear on the planet. For both sport and pleasure, we have a product perfect for your lifestyle.
We’ve created the ultimate line of helmets, with total protection, comfort and style in mind, that’s sure to help you stay in the peloton and on the podium.
Our latest invention for our riders comfort and protection, two interchangeable and washable paddings made of a new non-allergic and antiperspiration pile fabric, with and without a protective net let you manage the flow through ventilation based on your preferences and environmental conditions.
The latest development in Rudy Project technology provide a perfect, personal fit and excellent stability. Easily adjusted with one hand even while wearing the helmet; and, thanks to the strategic positioning of the external air openings and the unique air channel designs carved inside the hard shell, our helmets are extremely ventilated and very comfortable to wear.
FINIS is a Latin word that signifies “the end” or “grand finale.” It holds symbolic meaning to the company as it not only contains the word ‘fin’ (our first product), but the word FINIS also represents the true nature of why we, as swimmers, undergo such rigorous training schedules. We continue to strive and improve upon such an unnatural, but immensely rewarding sport.
Innovative research and design is FINIS’ highest priority. This dedication has resulted in truly innovative products such as: the Swimmer’s Snorkel which is recognized as the paramount tool to improve a swimmer’s technique, the SwiMP3 that uses bone conduction technology to play music instead of using ear buds, and the Z2 Zoomers fins which demonstrate intimate knowledge of swimming musculature, hydrodynamics and engineering.
FINIS is, and will always remain, whole heartedly committed to the discovery and development of innovative swimming products that enable athletes to meet that “end” or “grand finale” of a finish line that we as competitors and individuals set as a benchmark to become bigger and better than who we are today.